Giancarlo Nevola, founder of Reptile's House, is a figure of those you can found almost exclusively in Italy: artist, artisan, stylist …
With this super-feminine bag, Burberry decides to take a break from the classic all-over print, even if the new tote …
Work and shopping, duty and pleasure. One contributes to the existence of the other. The second makes the first one …
Louis Vuitton is continuing their longstanding relationship with FIFA by releasing a new set of gear to commemorate the 2018 …
It's pop, cool, irreverent and eccentric. No, it's not Madonna in her latest video, but the Gucci Monocolor Style collection …
It is difficult to pour one's own being and the environment around into one single object. Personal history with the …
"A man can wear what he wants. It will always remain a woman's accessory." With this definition Coco Chanel clarified …
A bit of beat, rhythm, few rules, a lot of passion. Places often crumbling, cheap drinks, wooden counters marked by …
Architecture and fashion can seem like a tuna tartare with currants, that is a risky combination. But the story of …
MYKITA, the famous Berlin-based eyewear brand, teams up with designer Martine Rose to launch a new model of sunglasses. The frame is …
Tuxedo. It is a very elegant item of clothing for men to wear only for special occasions. There are few …
You do not need to see everything doom and gloom - media already do that - summer sunglasses are full …
The light. If there is a personal memory of Morocco and, in particular, of Marrakech is its brightness. Not so much …
A brand to know, for those of you who don’t already, is the Finnish Aalto. But let’s not imagine, straight …
Freitag launches the backpack model called F155 Clapton through the motto "Individual by day, reflective at night". The newcomer, is …
Have you ever tried to reflect on the role of frames, in the exhibition of a painting or a photograph? …
Following the success of previous collaboration with Warby Parker, Off-White drops a new exclusive collection of sunglasses. Virgil Abloh is not new …
Remove the superfluous to reach the essence. Abandon herself to the flow of ideas by rejecting the common codes. Keep …
"There are those who wear sunglasses to have more charisma and symptomatic mystery." Thus he sang Franco Battiato in 1981, …
How is it possible that many creative inputs reside inside and outside a relatively small object such as a shoe? …
A tribute in an accessory. This is how the choice of the Maison Alaïa to make the first sunglasses collection …
"The soul, fortunately, has an interpreter - often unconscious, but still a faithful interpreter - the eyes". So wrote Charlotte …
From Japan we know stories, legends, figures, therefore paintings and photographs, like the iconic one of Mount Fuji, for example. …
The story of Ray-Ban is a story of reinvention. Since the creation of the Aviator eighty years ago, Ray-Ban has …
Novelty is no longer a fundamental aspect in fashion. By now it is repeated too often that everything has already …
Let's say the truth: the bumper has never been a particularly popular accessory. There are very few references within the …
During last White Milano tradeshow, Wait team visited the jewellery area and had the opportunity to discover a very interesting …
For years we have followed with great admiration the Ottica Tullino store in Naples. One store, which comes from a …
One is called Rim, the other Acetate Bumper. The first is the line of men sunglasses signed by Bottega Veneta, …
"There is geometry in the buzz of the strings, there is music in the spacing of the spheres". Thus wrote …
From 22 to 25 September 2017 it was staged in the new edition of White Milano, to coincide with the …
One has eighty years of life, the other a little over twenty-five. Of career. But both of them do not …
About a year ago, we told you about the story of Prosac Alwaysmile. A brand of accessories made with much …
When you are a brand that produces fashion accessories it is very difficult to renew from time to time. Pijama …
Take something for granted is a mistake. In the world of commerce and industry, it is even more paradoxical, especially …
"I want the end of necessities, to blend in abundance". So she sang in Voglio stare bene, one of the …
Polaroid, international leader in optics and polarized lens technology, celebrates 80 years. The brand was founded in 1937, and this …
The Buena Vista Social Club intonates street life, night passions, wildlife. El Che. At Floridita, architect Ettore Sottsass drinks a …
It is called The Holey Three and is Freitag's unprecedented proposal. The iconic handbag brand, produced with recycled materials, has …
Mania. Fashion. Current. So many words that more or less mean the same thing: following a flow, a system, a …
At the last Pitti 92, we loved so much last Italia Independent collection. Let's explain why. The brand founded by Lapo …
Fashion has among its features to be temporary. It is an instant. And not all brands are good at exploiting …
Waste Studio is a lebanese brand born in 2006 and with an important and very special purpose: having an environmental sustainability. …
Technology and style. High performance for a sophisticated look. Among the many shoes that are being talked about during this …
We've always been devoted to the iconic satchel backpacks handmade in Italy and If Bags impressed us again. On the heels …
It all starts from a family memory, from a fatherly object. A trace that started the career as a designer …
From general to detail. Condense into a small object, a glasses, his world, as rational as creative and fluid. It …
"Life is very simple, but we insist on making it complicated". So said the Chinese philosopher Confucius. This principle, over …
In these times where all invent themself as designers, where a precise style can be used by anyone at any …
Dot to do. Ie: "connect the dots and get out of the box". It is from this crossword classic that …
Discover, create, design, and finally merge. This is the path that Roman designer and founder of Poshead, Antonella Falasca followed. …
An icon that reinvents itself, that read again itself in the contemporary space. It is the modus operandi used by …
There is no item of clothing that is wrong with a pair of glasses. In the front row at fashion …
Identity as the meaning of being: I am. Awareness as a synonym of knowledge and thus, culture: knowledge. These two …
"Mama always said that from a person's shoes you will understand many things, where it goes, what it does, where …
After the amazing collection of aluminum bowtie, Thistle launches a new category of product on the market. The fil-rouge is always …
Feel that this is the right way to go. There is no way to flee it. Sensus. This word with …
There are places that no script can tell. They are within each of us, and only when we are ready …
There are many ingredients that a brand must have to make itself a name in the industry, to be successful. …
"Eureka!". Carlo Perissinotto, Venetian designer, must have exclaimed this ancient word when he experienced the moment that led him to found …
Ode to summer, to the time of light. This is the meaning of the revisitation of the Minuit model signed …
Today Polaroid has delivered us a welcome packet. Once discarded, we got to find out live and test the new …
Born in Florence, architect, specialized in jewelry and handbags designer now. She is Francesca Castagnacci winner, at White, of the Ramponi's …
Our virtual showroom Wait Order, the first of its kind in Italy, always works looking for brands and innovative products. …
Destroy the stylistic rules without denying the arts, the techniques. This is Joe Nephis, Italian brand of shoes also unisex …
Enhance that part of human body that makes us all, without distinction, visually recognizable and unique: the iris. This is the …
"I put all my joy, my genius, my destiny and my soul under your satin shoes, under your charming silk …
The brand was born in China in 2013, as a workshop, while Ray Tung attended in Beijing the China Central …
Glasses as a synonym for uniqueness. In a world where the trend is increasingly omologation and to be "logged" is …
"Two things are aesthetically perfect in the world: the cat and the clock." So as expressed the philosopher Émile Auguste …
Remain fascinating to hands working an accessory, glove, and make your own creative story. This is Aristide's zeitgeist, a brand …
About 1 year ago Wait came out with a special review on 3D printers: we were telling how these machines …
Sometimes we need just one detail to makes the difference. The problem is finding it and, above all, be able …
A new product, a new philosophy. With this, too, a new history of challenges and unexpected ideas sometimes necessary to …
Today, Tuesday April 12, opens a new edition of the Milan Salone del Mobile. Between cocktails and installations, stretching beneath …
Last July we presented you the big news of the Italian brand of sunglasses Super. In an industry where it seemed …
Marta Lapalombella is strong, determined and independent. This is how she show herself at the presentation, at 88 showroom, of …
What was missing to Wait Order was just that. A brand of sun glasses made in italy combine design and …
Quinto Ego is a brand of silver jewelry , based in Tuscany, in Carrara. The brand is entering not only in …
The circus has always characterized the childhood of children. It is synonymous of fantasy, gymnastic art and a colorful world, …
From October to date: a handful of months and a product that, from its first presentation in Paris goes like …
Before going to Super Milan, in our officies we studied all the list of exhibitors and we pinned the most …
Catch the current fashion trends in a field, one of the accessories, it is not always easy: the risk is …
Definitely deserves a report this brand of high quality hats called Larose Paris. As the name says the brand is …
La sezione gioielli è sempre in ampliamento su Wait Order. Quello che presentiamo oggi è un progetto unico capace di unire, …
Difficult when it comes to sunglasses, you can really tell something new, or even innovative. This time we find ourselves in …
Wait Order continues to present new brands on its platform. Some are among the most interesting emerging brands, other real gems …
There are brands that have made history in the production of hats, others are doing today, in a world that …
Launched in 2005, Wait Fashion is the first Italian web magazine focused on fashion, urbanwear and contemporary culture.
Always looking for new talents and trends in the fields of fashion, streetstyle, art and music, today Wait Fashion evolves into a modern platform that can represent a real lifestyle for those who want to discover the best of contemporary world.
