Dot to do. Ie: “connect the dots and get out of the box”. It is from this crossword classic that the brand Trakatan takes inspiration for the creation of the bags collection for next summer.
Founded in Turin in 2007 from an idea by Andrea Boffetta, the brand arises itself as a desire to create an ongoing dialogue with its customers, both in terms of products but also on a human and cultural level. The very term chosen to define this italian reality, has multiple meanings, many of which come from people or places symbol of a culture of exchanges: the music – in which there is a dialogue between the player and the listener, so that the “pinched” that the Maestro violinist Niccolò Paganini used to play was also called ”trakatan”-, the constant philosophical of the man than the time that sees its archetype in ancient Greece and, among others, one turns to the very origin of non-oral communication: writing. On their website, “trakatan” is in fact also referred to a sans serif designed by Giovanni Battista Bodoni. A classic example of modern font, too innovative for the time in which it was designed.
From this foundation they arise the bags that go into the summer season. They are characterized by the use of different materials chosen for their physical and tactile lightness, soft vegetable skin to the technical fabric developed for sport, up to a thin calf skin that produces a paper effect. Textured fabrics that make the minimalist style of these accessories a creative catchy game whose inspiring sequence is created through the marks painted a sailing ship, the king of the seas. And as these vast blue areas, rucksacks, shoppers and other models are produced to be lived, to be space with the passage of time: it is those who possess that makes them his own and makes them even more unique.
But the brand is not just a fashion company. It is in fact a spokesman for a lifestyle and work unfashionable today: that of waiting, in which knowledge coming from the hands of Italian craftsmen prevail over that of the machines. As a result, time slows and returns to be such, full of meaning and value.
ph: press office
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