Olecrab è la nuova linea luxury di Paloma Barcelo’, distribuita da Showroom 999
Paloma Barcelo' dà vita ad 'Olecrab', la nuova linea di scarpe e accessori di lusso, affidando a Showroom 999 la …
Editors
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Alessia Agus
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Alessia Fazzolari
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Anna Giambelli
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Armida Manna
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Aurora Minio
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Beatrice Panero
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Benedetta De Fazio
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Camilla Bianchi
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Cristiana Avolio
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Cristina Crippa
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Elena Lai
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Elisa Chiaradia
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Erika Nappo
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Francesca Montuschi
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giovanni
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Ilaria Introzzi
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Irene Larussa
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Jacopo M. Golizia
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Jennifer Trovè
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Laura Morone
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Laura Serani
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Luca Ceccarelli
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Luca Cioffi
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Marianna Russo
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Marky -
Marta Colombo
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Oscar Barbini
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Paolo Giustozzi
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Priscilla Cafaggi
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Rachele Lisci
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SHOPenauer Voice
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Silvia Borghi -
Viola Marchesi
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Wait Staff
S.O.S. Selected on SHOPenauer – “Vamos a la playa”
Why choose a simple beach cover-up when you could opt for something glamorous to show off even at the beach? …
Verguenza, the brand of the moment beloved by influencers, chooses Showroom 999
Sofia Marsili, the designer of Verguenza, entrusts the distribution of her brand to Showroom 999 From the nostalgic love for the …
The second episode of the digital magazine “Issued by Bottega” from Bottega Veneta is out!
The hopes for a second episode of the new Bottega Veneta format were not very high, the distance from social …
It’s official: the collaboration between Jeremy Scott and Adidas Originals is back
Known for his designs of clothes, accessories and footwear for Adidas and Moschino, Jeremy Scott returns in 2021 with a …
Brands & Designers
Brands & Designers
Brands & Designers
fashion
fashion
fashion
new talents
new talents
new talents
Fashion 4.0 by Post Archive Faction
Pioneers of a fashion that does not look at beauty but at the useful, which does not aim at form …
Brands & Designers
Brands & Designers
Brands & Designers
collaborations
collaborations
collaborations
limited edition
limited edition
limited edition
TOGA ARCHIVES x H&M: a collection for those who are not afraid of change
H&M continues collaborations with luxury brands. The chosen? TOGA ARCHIVES: Japanese, avant-garde and genderless. Not the usual brand! Founded by Yasuko Furuta …
G-Shock presents the GBD-200 collection, the fitness watch
Are you looking for a sports accessory suitable for both training and daily use? The brand new G-SHOCK GBD-200 model …
All you need to know about the new Louis Vuitton pop-up store at Lake Como
Louis Vuitton opened an exclusive pop-up store in the Tessabit spaces at Villa d'Este on Lake Como, open until 25 …
Vogue Italia presents the VOGUE Collection
Vogue Italia Limited Edition, a capsule inspired by the playful creativity of art director Ferdinando Verderi. Essentials and a minimalist approach, …
Snapchat wins over Prada and Farfetch with its inedit development on Augmented Reality
Snapchat is once again coming back by focusing everything on augmented reality. If for you too the social network with …
Interview with Antonio, Founder and Creative Director of Vaderetro
Vaderetro: a brand that oscillates between fashion, art, culture and research of the past We met Antonio and Hanna, Founder and …
Accessories
Accessories
collaborations
collaborations
collaborations
limited edition
limited edition
limited edition
Chiara Ferragni is the new Nespresso testimonial.
With a post and a video campaign with exotic notes, Chiara Ferragni announced NespressoXChiaraFerragni to her 23 million followers on …
Collaboration // FRED PERRY x GORILLAZ //
Fred Perry teams up with Gorillaz, the largest virtual band in the world, pioneers of British music, to create a …
Zara and Havaianas are ready for the summer with two flip flops “for an epic summer for everyone”
Havainas, the evergreen flip-flop shoe and Zara, the founder of today’s "fast" fashion, collaborate in a mini capsule suitable for …
Converse x Ben Raemers Foundation
In May 2019, at the age of 28, professional skateboarder Ben Raemers took his own life. The devastation and loss …
Interview with Eva and Carolina, founders of Acidalatte
Eva and Carolina tell us the story of their Milanese brand Acidalatte, a playful and vibrant emerging label that combines …
Limited edition // Converse x Keith Haring
Breaking down barriers is more than just action. It is a mentality of progress that transcends time, without the creativity, …
Our selection of Stan Smith not to be missed for the summer season
Iconic, versatile and present in the shoe rack of almost all of us. The Stan Smith of Adidas have been …
THE TRENDS OF THE MOMENT: Rubber rings are back in fashion.
Selfie and colored hands in the foreground, and here the web goes crazy for rubber rings, or other moldable materials …
Relevant Parties: the Carhartt WIP podcast
Carhartt WIP launched a new project called "Relevant Parties" during the second lockdown. It is defined as a real podcast, but …
SSENSE and Loewe take us to the island of fun, with the capsule “Paula’s Ibiza”.
Ibiza calls, Wait! replies. The capsule collection not to be missed to fly directly to Ibiza. SSENSE, Canadian luxury marketplace and …
Interview with Emre Pakel: the Turkish designer who puts eco-sustainability at the centre!
A few months ago we told you about the young designer of Turkish origin: Emre Pakel, who is slowly making …
Radio Sunnei debuts, the new streaming platform!
It has to be admitted, one of the most fashionable brands of the moment is definitely Sunnei. Under the young …
Louis Vuitton getting closer to Gen-Z. BTS, a young South Korean boyband, will be the new brand ambassadors
Louis Vuitton and Virgil Abloh open the doors to the Gen Z, selecting the world icons of K-Pop "BTS". The news …
An acrobatic campaign reveals the new collection: Kenzo Sport
Although the sudden and recent death of Kenzo Takada has shocked the entire fashion world, leaving an enormous void; the …
Nike Dunk Low “Purple Pulse”: first look to the Nike Dunk’s news lauched this week
On the eve of the release date of the most awaited sneakers in the 2021, the Air Jordan 1 “Hyper …
April’s second last week: most expected release dates
The midweek is now on, and we know that every day can be a sneakers' or clothing item's release date. From …
MeetTheBrand: Interview to Manuela & Franco, founder of Fragile Cosmetics, ethic and aesthetic
MeetTheBrand is a window on the world of emerging and independent brands in Italy. The time of a break from …
A look at the second selection “OFF ACTIVE”, by Off White
Exercise is now not just a necessity but also a trend to show off, showing off the right look. Around …
Who is Clayton Patterson, the artist who collaborated with Supreme?
Two big names who have made their muse of the multicultural New York more underground, come together in a collaboration …
“Xupermask”: the I-Tech mask designed by Will.i.am is on everyone’s lips!
Minimal design, ultra-modern, technological and hyper safe, the mask created by Black artist Eyed Peas in collaboration with Honeywell is …
Bottega Veneta and the new Digital Magazine “Issued by Bottega”
Bottega Veneta launches an independent Fashion Digital Magazine, a personal platform to share far from Social Medias. Since when in January …
The new capsule by Noah commemorates the NEW ORDER music band
The new capsule collection launched by the Noah brand in collaboration with the musical group is now available: New Order! …
“The Timeless Desert”: The March Editorial of Wait! Fashion
Milan and Riyadh meet giving life to "The Timeless Desert", the new editorial by Wait! Fashion The desert is timeless, beyond …
WAIT SELECTION: Leather biker jackets. History and selection of the best “Perfecto”
With a rock and underground soul, the iconic biker is the trend that never goes out of style. Since its introduction …
MeetTheBrand: Saeka Skincare, where Japan and Tuscany meets up and
MeetTheBrand is a window on the world of emerging and independent brands in Italy. The time of a break from …
A color snapshot captures the new collection “Lacoste x Polaroid”
Lacoste's iconic crocodile poses and takes on the colors of the rainbow, like the original Polaroid logo. It is said that …
Represent x Megadeth: luxury streetwear with a metal twist!
Represent, famous for its luxury streetwear, tells the story of American heavy metal legends Megadeth in a capsule of three …
Travis Scott launches the CACTI drink with a leisurewear capsule
For the 2021 Grammy Awards Travis Scott released the “Agave Spiked Seltezer” drink by CACTI, the brand recently founded by him and …
The new trend of Spring 2021? It’s the Triangle Bag by Bottega Veneta!
The "Triangle bag" by Bottega Veneta is the accessory we all fell in love with at first sight during the …
Gucci still chooses a fashion film to present the new collection
Once again, the maison carried on by Alessandro Michele continues its navigation towards indefinite and unexplored itineraries, making an anti-traditionalist …
With the arrival of Spring COMME des GARÇONS Coach jackets are available again
And they are not the only ones! For the capsule's relaunch from COMME des GARÇONS's CDG line, there is a …
Interview with Alberto Scotti, Marketing & Content Manager of SUPERFLUID
The aesthetics and success of SUPERFLUID told by Alberto Scotti: Marketing & Content Manager. Welcome to the SUPERFLUID world! We had a …
With the new “Never Stop” campaign, The North Face celebrates women on their special day
An all-female campaign for “Never Stop” launched by The North Face, which celebrates women's day, with five different capsule collections. “As …
CLOT x Kangol: the new capsule of unisex hats
Japanese brand CLOT, founded by Edison Chen and Kevin Poon in 2003, collaborates with the American Kangol for a creative …
“The Winter Game”: the new capsule collection by Saint Laurent Rive Droite
When the multi-brand Parisian boutique Colette closed in December 2017, many wondered who would take his place and become a …
MeetTheBrand: 1981Lab of Francesca di Palma
Hi Francesca, thank you for accepting our invitation. How was your beauty cosmetics brand born? How was your passion for this …
Interview with Angelo Dall’Osso and Tiziana Stancich, owners of Showroom 999
Angelo Dall'Osso and Tiziana Stancich talk about the success of Showroom 999 in via Archimede 10 - Milan After several years …
Acupuncture 1993 shoe is the slide you need
After the hype that revolves around the release (scheduled for March) of the Yeezy Foam Runner, we could almost say …
What you need to know about Converse Run Star Hike
Converse are historical shoes. If you are looking for something "evergreen" to wear, they are for you. They adapt easily …
We’re Good: Dua Lipa’s new single is a hotbed of space looks .. or should we say “roaring”?!
Dua Lipa's style is unmistakable. Always sexy, with a strongly jaunty and young appeal that never gives up the typical …
Interview to Luisanna Mundula, founder of The Indie Beauty Shop
The Indie Beauty Shop is a beauty e-commerce, of carefully selected products, sees the light in November 2020, in full …
SELECTED BY SHOPenauer from AMR: Prada embodies its essence in the SS21 bustier dress
A romantic design and an essential but refined silhouette meet in the Prada dress presented on the catwalks of SS21, …
SELECTED BY SHOPenauer from Spinnaker: The lilac skirt with maxi flounces by Elisabetta Franchi is the perfect piece for your spring
Chic, romantic and pastel colors' lover? With a wonderful flounced line, the new skirt designed by Elisabetta Franchi will make …
Rebag launches the Shazam of the bags, “Clair AI”! The app that identifies model and price of the luxury bags
With an image, Clair AI will immediately identify and quote a luxury stock exchange. How many times have you found your …
Michaela Stark’s lingerie celebrates the female body and its “imperfections”
Ever since we are little girls, we have been influenced by external stereotypes, taking as a life mantra the idea …
The new collection of Palm Angels in the pages of a book
Francesco Ragazzi tells the story of the new collection with a return to print. It's not the first time that …
Gift Guide: Wait! list for Valentine’s Day gifts (for him)
Valentine’s Day is just around the corner and at Wait we thought of creating a list for gifts! Whether you are …
Selected by SHOPenauer from Cammisotto: for MSGM the Streetwear is a second skin
The colors look like those of Van Gogh’s starry night, but the print of this MSGM's sweatshirt brings the streetwear to …
ASOS e-retailer bought Topshop brand
Online shopping giant ASOS has expanded its business scope globally, particularly after a period that has paid off in terms …
Stream of consciousness: the new editorial by Wait Fashion
Everything happens in slow motion, inside the rooms of "Palazzo Presta". Geographical contaminations with an oriental appeal, elements finished in …
Loewe’s latest collection passes through the pages of a book
There are those who choose to show the models on the catwalk without the presence of the public for the …
Editorial: “Choose Your Character”
"Choose Your Character" is the new editorial of Wait! Fashion where the freedom of creative expression of the individual plays …
The New Vintage of Urban Outfitters
Urban Outfitters (UO) is a well-know American brand, born in 1970 at the hands of three univeristy students from Philadelphia. Initially …
Sunnei presents the Fall/Winter 2021 collection with a videogame
The Sunnei Canvas project evolves into a real videogame! Following the reorganization of the fashion sector, many brands have approached gaming …
The most extravagant faux fur hats in our opinion than Wait!
For all those who can never get enough of extravagance: here is the ranking of the most original faux fur …
“What We Do All Day”: the MARTINE ROSE’s digital show is much more
Martine Rose has decided to present her latest S/S 21 collection with a not indifferent virtual experience... The British designer, …
Brands & Designers
Brands & Designers
collaborations
collaborations
collaborations
fashion
fashion
Sneakers
Sneakers
“ICONS” is coming, the book that reveals the creative process behind Nike and Off-White’s “The Ten” collection
“ICONS” is the name of the paper volume that documents the creative process behind the collaboration between Nike and Off-White. Virgil …
Louis Vuitton chooses Naomi Osaka as its new brand ambassador
Naomi Osaka is the new very young brand ambassador for Louis Vuitton, chosen by the creative director of the maison …
Take a breath: the January editorial by Wait Fashion
Take a breath. Far from everything, in the mountains, in silence. Have fun, play with the same lightheartedness you had …
Saint Laurent “ACTIVE JANUARY”: being active at the top level
"Stay active" with Saint Laurent. While many have not been able to train in the gym for months now, Saint Laurent …
Balenciaga, or the self-irony of an upstream communication
The new year seems to have opened with many unusual news on "fashion communication" topic. On a one hand, Bottega …
Asians and stereotypes never die: photographs that break the mold
The Chinese never die, they only eat rice and they are all the same. Not to mention the Asian women who …
Prada, “Dialogues” is the new campaign by Miuccia Prada and Raf Simons
In a world "shaped by technology", Prada decides to subvert the canons of traditional fashion advertising, to get closer to …
Fear of God ESSENTIALS x New Era: the new baseball caps are colored in “Fall Classic” shades
A selection of retro caps presented in autumn shades. Drawing inspiration from the professional career of Jerry Lorenzo's father, Fear of …
Kanye West releases new album “Emmanuel”: God is still his muse
Kanye West, the prodigal son of contemporary rap music dropped the new album yesterday, surprising anyone, in any sense. However, the …
The monthly appointment with Prada Timecapsule continues! Unveiled piece #12
Minimalist and surreal is the piece of the Prada Timecapsule of December 2020. Prada Timecapsule - scheduled every first Thursday of …
Among the new provisions Condé Nast, Wintour, Enninful and Marchetti become even stronger. It’s right?
Condé Nast, along with Hearst Magazine, is one of the most influential and successful publishing houses in the fashion world. …
Aesthetics and functionality with the Napa by Martine Rose’s Epoch jacket
At the third edition of their collaboration, Napapijri and Martine Rose have created the ideal jacket for winter 2020. The collaboration, …
Editorial: “The Room” – The Fashion Film
"The Room" The Fashion Film directed by Jacopo Golizia and curated by Camilla Bianchi "The Room" is a small retreat. A …
Editorial: “The Room”
Through the aesthetics and photography of Nicholas Garlisi comes "The Room", the new Wait Fashion editorial In the frenetic and chaotic …
A simple brief history of Pharrell Williams’ iconic hat
Surely you have seen it: the legendary, iconic hat of Pharrell Williams, American singer and musician. But you probably don't …
Editorial: “чувство” – The Lockdown of feelings
The new Wait Fashion editorial conceived and created by Caterina Adele Michi and Davide Turcati and expressed through the photography …
Hyper ugly and nostalgic: the three sweaters launched by Microsoft that have driven the public crazy!
Just a few days to the Ugly Sweater Day (December 18) and Microsoft amazes us with three sweaters really Ugly, …
Accessories
Accessories
Art
Art & Design
Brands & Designers
Brands & Designers
Eco Brand
Eco Brand
Eco Brand
fashion
fashion
Discover MAM, a brand of eco-sustainable accessories with a modern design
Today we talk about a brand that struck us from the first glance: MAM, modern, minimal and eco-sustainable! MAM was born …
Louis Vuitton 2054: close up on the key items of the collection
After presenting the Louis Vuitton 2054 capsule, let's take a closer look at the items that characterize the collection. The Louis …
Confident in your body: Wait Fashion’s November editorial
Every body, every shape, every size: no one is the same, we are all different. Against homologation, emulation and established aesthetic …
Reflective Second Skin Balaclava by Marine Serre
Protection and apocalyptic charm the right accessory to move forward in this uncertain future. Already one of the most discussed trends …
SELECTED BY SHOPenauer: Saint Laurent leather biker jacket
The Saint Laurent leather jacket comes straight from the street and in particular, to be extremely accurate, from the Rive …
SELECTED BY SHOPenauer: Off-White Rain Logo Bucket Hat
The Bucket Hat by Off-White is the new winter trend to defend us from the rain but with style. Coming …
STAY AT HOME: two outfits for women to be elegant even at home!
Staying at home is not so bad...doing it with style is even better! Today we at Wait Fashion, have thought of …
CRAZY AUCTION: $300.000 for a rare Pokémon Box Set
Heritage Auctions is closing a Pokémon Box Set pre-ast for $300,000! Something similar had happened this September with a 1999 Pokémon …
Increasingly cool superheroes: Spider-man Miles Morales wearing Adidas Superstar
The unpublished Adidas Superstar by Miles Morales will certainly not make you jump from one skyscraper to another but surely …
Top 5 hats to face winter, selected by SHOPenauer
The hottest hats of the season just a click away! From the daddy cap to the bucket hat passing through different …
Drake: finally revealed the collaboration with Nike for the Merch of “Certified Lover Boy”
After leaving the fans hanging with the teaser that appeared last August on his Instagram profile, "Champagnepapi" chose the day …
Autumn Countryside – Wait Fashion’s October editorial
Far from the chaos and noise, the October editorial tells of a day in the countryside between carefree and nostalgia. …
Brands & Designers
Brands & Designers
collaborations
collaborations
limited edition
limited edition
limited edition
“The J Balvin Meal” in collaboration with McDonald’s has arrived
Another music-fast food combination has come to win the interest of the very young. After the incredible success of the celebrity …
The 5 trenches for women for autumn to buy on SHOPenauer!
Today we have selected for you 5 women’s trench coats on our website SHOPenauer: for a super trendy fall! The trench coat is …
Ikea launches Knorva, the bucket hat that everyone wants
The Knorva bucket hat is the Ikea's latest creation destined to be the trend of the season. After being a source of …
Launched in 2005, Wait Fashion is the first Italian web magazine focused on fashion, urbanwear and contemporary culture.
Always looking for new talents and trends in the fields of fashion, streetstyle, art and music, today Wait Fashion evolves into a modern platform that can represent a real lifestyle for those who want to discover the best of contemporary world.Recent Posts
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