WAIT @ PITTI 86. HYPE
Great success to Hype in Italy, the brand english phenomenon, founded by Aidy Lennox and Liam Green created during a summer …
Great success to Hype in Italy, the brand english phenomenon, founded by Aidy Lennox and Liam Green created during a summer …
Minimarket bet strong on motocross. After reinventing streetwear related to NBA basketball and have opened a vein in which half the …
I'm walking around Pitti and a friend calls me: 'Go now to see De Wallen, a new brand of pants …
At Pitti Blomor recurs powerfully as one of the landmarks of the Italian streewear. It does so with a collection full of …
Now the smartphone is a real "accessory" that no one waiver. Wood'd by the way offers a full range of accessories: …
Here's an all-Italian project that we absolutely loved. If Bags was founded in Milan in 2010 by Isabella de Felice (industrial designer), …
First time at Pitti for Malph and it's immediate success. True to himself, the hi-street brand from Milan, presents a collection of …
It's very difficult to see recycle and style going on the same way together. Sometimes, unfortunately, one thing excludes the …
Presented in the previous Pitti as emerging brand deeply attached to Sicily, NHIVURU made a series of t-shirts with high-impact graphics …
Presented on Wait just a few weeks ago, swimsuits Bandiera became immediately an 'instant classic'. The reaction of our readers has been …
Within the world Eastpak, the capsules collection dedicated to Mexico is one of those that most impressed us. Mexican prints and …
Element, in these seasons has really raised the bar turning from pure streetwear brand, a true lifestyle brand, refined in …
The fw 14 collection surprizes for its size and for the evolution of the product. The best-selling model ' Jessica …
Criminal Brothers is a brand that fits clearly within the context of the streetwear black & white. Played entirely on black and …
All this makes us understand that Gugu will not only be the fast phenomenon of a single season. Info Italy: OB …
It 's true . The wood is in fashion : wooden glasses , mobile phone covers , watches . But …
A debut in Italy the one of Kravitz at Pitti 85, a young brand but the stylistic content very interesting. Particular, first …
Quality garments, rigorously 'Made in Italy' always with an interesting value for money the product by Route Des Garden.The woman …
This, for the avoidance of doubt it is my first choice in the category of 'fashion' in our selection Best …
Alero Design, after creating big hype around glasses rimmed in rubber (almost indestructible), broadens its range presenting the 'formal collection'. It is …
Parlando di streetwear, Zen era tra le più collezioni più attese di questo Pitti 85. C'era tantissima curiosità per uno …
TUTTE LE IMMAGINI NELLA GALLERY We've talked a little 'time ago about Homely, these wonderful socks which we all of us …
There is a brand name that is becoming a little cult . He puts on the underground level , through …
JOTT, it means Just Over The Top is a French brand which produces down jackets and coats, with a almost …
It is not their first appearance at the Pitti, despite being a very young brand. Supe is the result of the …
Shockly giovane brand fratellino del più classico Di Mattia, ha presentato alcuni tra i capospalla più interessanti di questa edizione …
Colorful, light and versatile the blouson jackets and windbreaker TemporaryK for the next P/E presented at Pitti. Micro-patterns used for innovative …
Here is the first part of the photos of our event Brini vs Wait at this edition 2013 held on …
Mi-Pac cames at Pitti with a selection of models, finishes and patterns to suit all tastes. Enriched with leather details (handle, bottom …
Naif 1979 present at Pitti in great form and after admiring the collection the great merit we recognize is the …
Amaranto creates one of the most interesting collections of clothes that we admired at Pitti. The brand carries on its style, …
Basicon continues, season after season, piece after piece to expand its collection. Launched about 2 years ago like a brand 'phenomenon' …
Not of this Earth is the most pop and colorful novelty of this edition of Pitti. Presented by the brand …
Swear returns at Pitti. Lots of shops have long been in love with the English brand, but in recent years, due …
Now become an absolute cult name in the global market Diemme shoes abandon the mood exclusively mountaineer and develop on an entire …
To strike this season, in addition to some collars and new shapes and colors for the classic bowtie, a series …
The use of top quality materials - leather, rubber and canvas - treated to be "beautiful" as well as durable, has made …
Resistant fabrics and materials, warm vibrant colours, unconventional fantasies. Eastpak is the world heritage inspires and returns to its roots …
Dëlan man has a dynamic and gritty heart: world inspired bikers jackets to be worn anytime, anywhere. Suede Polo with …
The company manufactures mixing recycled materials such as ceramics, mixing with high-quality materials and fabrics. Buckles made of cast metal with …
The lace-up shoe for men are presented with a camouflage effect extremely 'soft', not a thing shouted and cafonal, but …
The ultimate goal is to give customers who don't follow leaders fashions but remain present even after several years. The …
That’s how crash baggage was born. The damaged case! An innovative travel philosophy that has opened the way to a whole new …
Susanne is into knitwear business since 5 years. in her profession as a designer and product manager she got in …
And there's more: the green philosophy of WeWood is also reflected in some of the initiatives of the company, aimed …
The collection is composed of about 30 pieces ranging from sportswear like sweat shirts with curly fur inserts, sports pants, …
PHOTO CREDITS: Francy Bello
At Pitti Vibram FiveFingers has an innovative "shoe" casual, adapted to the life of every day. The upper is made …
Blomor è il marchio italiano streetwear rivelazione degli utlimi anni. Nel giro di una manciata di stagioni, partendo da una …
BIG AND FLORENCE SHOWROOM presents: NINEINTHEMORNING. The Florentine showroom very dear toWait Fashion led by the spouses Gianmaria Brini and Cristiana Andreoli, …
Vaderetro: a brand that oscillates between fashion, art, culture and research of the past We met Antonio and Hanna, Founder and …
Gianmaria Brini and Cristiana Andreoli, husband and wife, as well as owners (until yesterday!) respectively of the Brini and AC …
Who The Fuck Is Andrea Pompilio? Only a few days left until the release of Andrea Pompilio's Spring Summer 2021 collection …
From 15 to 19 January 2021 will take place the annual appointment with men’s fashion. Between physical and virtual meetings …
Craig Green, one of the most hype designers of the last generation. Born in 1986 and originally from London, the rainy …
Symbol of elegance and sobriety, the last Emperor of fashion, Mr. Valentino Garavani today turns eighty-eight. Born in Voghera in '32, …
To color the "grayest" spring we have ever lived, there’s the Made in Italy sneaker by D.A.T.E. . The model …
MADE IN ITALY IS ENVIRONMENTALLY SUSTAINABLE WITH THE ITALIAN EYEWEAR BRAND For many it is just a buzzword, but eco-sustainability according …

Launched in 2005, Wait Fashion is the first Italian web magazine focused on fashion, urbanwear and contemporary culture.
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