Hype is the British brand of streetwear revelation of recent years. During a summer of about 3 years ago, this group of English ‘enfants terribles’ founded a line with a name that was a whole program. They were the first to launch sweatshirts and t-shirts with allover prints fantasies using sublimation tecnique so thanks to theattractive garments, a lowprice and a incredible tam-tam on social did a bang.
From there, the brand was structured and began to be considered one of the most interesting and established brands in the world emerging streetwear.
After years of success, however, the trend of the prints over blind sublimation has saturated the market, and this has led to some decline, at least in Italy? Do not worry., The guys are always on the patches, and Pitti present a collection that goes beyond quelel fleeting trends. Allover prints remain, but instead invade the garents appear on details and inserts, shirts, t-shirts and sweatshirts.
They return only arrogant, but here really well managed, in the collection of slippers. And yes, because the slippers 80s style have again become a must, and Hype bet a lot on them.
The collection is very large and no shortage of bags, backpacks, caps and even a number of jackets that reflect both hands the classic Barbour jackets and bomber Alpha. Everything always at competitive prices Hype. In lifts.
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