Timberland appoints Christopher Raeburn as new creative director

Christopher Raeburn x Timberland

British fashion designer Christopher Raeburn has been named the new global creative director of Timberland, as the brand looks to strengthen its commitment to responsible design.

Raeburn will be a “key stakeholder in developing Timberland’s global creative vision”, said the footwear and apparel brand, and will be overseeing the design across all product categories, marketing and in-store environments, as well as “elevating the brand’s commitment to responsible sourcing, inclusivity and community”.

As creative director, Christopher Raeburn will partner with Timberland’s global product, marketing and innovation teams to “deliver a forward-thinking look and feel that pushes design boundaries while honouring the brand’s outdoor heritage,” added the brand in a statement.

He will work closely with each team to create a collection of Timberland footwear, apparel and accessories as part of the brand’s purpose to “step outside, work together and make it better” strategy.

The first full collection under Christopher Raeburn‘s vision, across men’s and women’s, will be autumn/winter 2020.

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Francesca Montuschi

Trendsetter sin dai tempi dell'asilo (già allora decidevo i miei outfit). Giornalista di moda, sempre alla ricerca di nuove tendenze, ma nostalgica dell'eleganza del passato.