
Ruco Line has shown at White a collection of footwear that leave no one indifferent. They are called Pure and represent the result of collaboration between Ruco Line and the great French architect Jean Nouvel. The result is a sneaker-boot in a total minimalism, made of oiled leather or suede lining and with stretch lycra inside. The purity of form is broken only by a serial number stamped on the side (see also Common Projects). Element that makes each shoe unique and unrepeatable, representing the refusal to standardization and homologation, to bring to the fore the individual and his being unique and original.
The design comes from the monolith, which is the basis of the creative philosophy of Jean Nouvel, represents an essential and primordial element, the monolith version for men and women are externally identical and differ only in the inner sole height: 3 cm for the man and 6 cm for women.
A conceptual product, which was presented for the first time at the Salone del Internazionale del Mobile 2013 and here in Milan has been appreciated by international fashion buyers.
The shoes are available for this season and next have a price tag of 300 Euros.
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