The most IN collaboration of SS 22

2022 seems to be the year of collaborations, a fashion launched as early as 2001 by Louis Vuitton with the first collaboration with Stephen Sprouse (also resumed in 2009 to pay homage to the artist) and ending with the most recent collaboration of the well-known French brand with Nigo for the pre spring colletion 22. After this introduction we just have to delve into the details of the latest, new, collaborations in view of spring!

Our list begins with the dynamic collab of Dior and the world leader in digital sports technologies and high-class equipment, Technogym. On sale in Dior’s pop-up stores, from January 2022, you can find mainly three types of equipment with the brand of the house, the star of Dior appears in fact in the limited edition of the treadmill, exercise bench and the white ball with reinforcement non-slip.

The Yeezy Gap for Balenciaga collection, whose launch is scheduled for June, is innovative: urban minimalism and new materials, a collaboration that is a real challenge, involves a wider audience of buyers becoming, within this area franca of the years 2021-2022 which is the collaboration between stylists, a springboard to go beyond the borders.

Michael Korks’ forty years could not be celebrated in a better way: a collaboration with a young, new, fresh brand like Ashya. Ashley Cimone and Moya Annece founded this accessories brand that is the mirror of emerging fashion, a fashion that the US brand has decided to promote and support, starting with the creation of two limited edition bags.

To return to sportswear, we find two very important collaborations: North Face for Gucci and Prada for Adidas; Collaborations with major fashion brands are not new with Adidas, and a recent example is the collaboration with Stella McCarthney.

In the case of North Face for Gucci we find a style that is a return, this between Alessandro Michele and the well-known outdoor clothing brand is in fact the second collab. The references to the past of the brand blend with the modern lines of the urban adventurer style that North Face has proposed for this year.

As far as Prada is concerned, however, we are turning towards a collaboration in the name of sustainability. In fact, the two brands have created a sporty line, decidedly revolutionary in terms of materials: this year, in fact, the clothing and accessories will all be produced in Italy and with the hi-tech fabric patented by Prada which will completely replace the virgin nylon typical of the company.