United Standard, for those who don’t know it, is a brand that was born in Milan in 2015 by the art director Giorgio Di Salvo, known for his collaborations with Virgil Abloh, Kanye West and Marcelo Burlon.
The strength of the brand is a revisited streetwear that pays attention to aesthetics and detail as great as that to practicality.
The spring-summer 2020 collection, currently available online, is inspired by the rave and techno culture of the 90s.
The functionality of futuristic, breathable and super-light technical materials and the comfort of sportswear meet with innovation and experimentation in shapes and details.
We have selected for you the 8 looks that we liked the most in this season:
All products from the United Standard collection are affordable from SlamJam and OneBlockDown.
For news and info visit the official website and the IG account!
Also take a look at the Korean brand 51 Percent!
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