Guccy Beauty launches Rouge de Beauté Brillant, a hybrid product between the healing properties of a balm and the pigmentation of a lipstick.
Rouge de Beauté Brillant: the characteristics
A lipstick with emollient properties typical of a lip balm, long lasting and satin finish. It leaves a thin lacquered and vaguely transparent layer. The promised result? Nourished and plumped lips.
The formula
Flower Oils, Fruit Butters, Hyaluronic Acid, but also Black Rose Oil, Peony and Vitamin E. An antioxidant and nourishing concentrate, to guarantee a formula that is increasingly attentive to the needs of the skin.
Design and range
15 shades ranging between: pink, red, coral and more neutral shades. The design is typical of Gucci, and confirms Alessandro Michele’s fetish, creative director, for collectibles.
A fresh product, in line with the time of year, wrapped in a thin gold case. The outer packaging, which closes the lipstick, is covered with a pattern inspired by vintage brooches.
The teaser
Gucci, under the supervision of Alessandro Michele, accompanied the launch with a vintage-inspired teaser. A girl lying on the bed, busy between a tea to sweeten and a breakfast yet to be consumed, is preparing to retrieve a vintage mini portable TV through which she will tune in to an 80s-inspired commercial of a new lipstick that lacquers the lips of spring shades. The make-ups are imprecise, the lips asymmetrical, and confirm the need to enjoy imprecise images and references.
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Where to find it and How much it cost
The Rouge de Beauté Brillant lipstick can be found on the official Gucci Beauty shop here, and from Sephora here, and it cost € 41.90.
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