The formula of Marc McNairy. Take a standard product and inject a dose of madness. So it has come the great success with the classic lace-up shoe with colored soles. This success was followed and imitated by many. Now McNairy takes a pair of jeans and a classic chino and flooded with animals and flowers fantasy. Unfortunately, here the game is already seen and less disruptive. The classic shoe suddenly invaded by fluorescent colors, smelled like desecration of the establishment. It has become a real trend. Here the game is less striking. But the stroke of genius doesn’t not come every morning. It’s the ‘craft’ what brings you forward every day. Waiting for the next stroke of genius.
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