Converse x Koché x Feng Chen Wang x Faith Connexion: three brands for one icon

CONVERSE x KOCHÉ x FENG CHEN WANG x FAITH CONNEXION

THE AMERICAN ICON CALLS THREE EMERGING BRANDS TO INTERPRET THE COMPANY’S SPIRIT

Converse x Koché x Feng Chen Wang x Faith Connexion. No, it’s not a multiplication. Rather it is a new project by the American company, whose goal is to bring together three innovative and emerging designers to re-imagine Converse. Such as? Obviously through the values that characterize the DNA of the brand: sport and utility. Moreover, shoe makers like the Chuck Taylor have always accustomed their affectionate audience to this type of collaboration.

And so, the young realities – two French and, as far as Wang, Chinese) have had the opportunity to interpret in their own way, then according to their own aesthetics, a reality that has been part of the history of street-style for a century. In fact, it was founded in 1908 by Marquis M. Converse, Malden in Massachusetts.

CONVERSE x KOCHÉ x FENG CHEN WANG x FAITH CONNEXION

COLORED TOTAL LOOKS FOR WOMEN

Despite the stylistic differences, which clearly appear when viewing the images of the campaign, each piece is complete in a gender fluid perspective. However, these are clothes designed for women. This characteristic also blends with the playful and plastic appearance, given by the colors certainly lacking in minimalism and prints, sometimes all-over or as details.

The result is a complete collection of women’s clothing, footwear and accessories that is uniquely Converse, expressed through the palpable creativity – and testimony – of Koché, Faith Connexion and Feng Chen Wang, whose collection is his first women’s capsule.