Balenciaga Hybrid eyewear collection: new colors for the 2019 Milano Design Week

Balenciaga Hybrid collection

THE MAISON PRESENTS THE NEW COLORS OF THE HYBRID EYEWEAR COLLECTION EXCLUSIVELY FOR ITALY

The Balenciaga Hybrid eyewear collection presents new color variations, unveiled after the launch of the line and the worldwide campaign. And it does so by landing in two cities that are fundamental for fashion and design: Milan and Rome. In the first case during Design Week 2019, at the store Annex, in via Santa Radegonda, 10; in the second, the models are sold at the Rinascente, in via del Tritone 61.

In the Milan spaces from 2 April and that of the Eternal City, starting from the 18th of the same month, the public will be able to purchase the summer version of the iconic sunglasses. In fact, only in the two stores will it be possible to find the pieces.

Balenciaga Hybrid collection

LIGHTNESS AND SHAPE: BALENCIAGA’S HYBRID COLLECTION

The hybrid models, from the house founded in Paris in 1937 by Cristobal Balenciaga, contrast with the traditional elegance of Balenciaga, for contemporary and sports shapes, characterized by techniques designed to create light models and perfectly in line with the brand’s distinctive dynamism.

After the experience at Dover Street Market, in that of London, the maison’s accessories arrive in Italy. And then it is not surprising that they were designed for an occasion like the Salone del Mobile in Milan. In fact, the concept of design and planning has always been the fulcrum on which the whole event revolves. And Rome, a city able to reflect all the features inside the glasses: beauty and substance.

balenciaga.com