FROM WHITE. FRANCESCA CASTAGNACCI SPRING - SUMMER 2017

Feel that this is the right way to go. There is no way to flee it. Sensus. This word with many meanings is the basis on which it was born the eponymous brand by Francesca Castagnacci. And is also the word that has enabled her to create the collection for next summer presented in September at White during Milan Fashion Week.

The winner of the penultimate edition of Ramponi Prize showed the public new models and some confirmations, such as the backpack, now an icon of the young brand. The introduction of additional evening bags and circular models with wrist handle, are the result of a reworked feeling through sketches and watercolors. An auto-analysis that led to expand the palette of colors, already quite rich, and working on the renewal of the union between metal and leather that despite itself, did not contribute to lighten the rather important weight of the clutch.

All made in Italy, Francesca Castagnacci’s collection is the emblem of the Italian handicraft consisting of meticulous and careful steps in order to make each product unique. But it is also an independent fashion manifesto, made with healthy selfishness, where the union of imagination and aesthetics go hand in hand in a swirl of impact.

In Madame Bovary, Gustave Flaubert wrote that “the duty is to feel what is great, prioritize what is beautiful and not to bow down to all the conventions of society with the ignominy that it imposes.” It is the personal disintegration of an accessory, purse, always in the wardrobe of women to make Francesca Castagnacci the unwitting heir to this message.