{"id":133282,"date":"2021-05-03T17:04:07","date_gmt":"2021-05-03T15:04:07","guid":{"rendered":"https:\/\/www.waitfashion.com\/?p=133282"},"modified":"2021-05-03T17:04:07","modified_gmt":"2021-05-03T15:04:07","slug":"interview-with-federica-tosi-founder-and-designer-of-the-namesake-brand","status":"publish","type":"post","link":"https:\/\/www.waitfashion.com\/en\/interview-with-federica-tosi-founder-and-designer-of-the-namesake-brand\/","title":{"rendered":"Interview with Federica Tosi, Founder and Designer of the namesake brand"},"content":{"rendered":"

Federica Tosi: the designer of the brand tells us her story<\/strong><\/h2>\n

We met Federica Tosi, Founder and Creative Director of her namesake brand. Born in Rome, Federica embarked on a career as a designer starting with a jewelry line<\/strong> up to 2016 creating a complete collection of ready-to-wear and accessories<\/strong>. Intrigued by her history and her life as an entrepreneur, we wanted to deepen her knowledge by asking her some questions.<\/p>\n

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Spring Summer 2021 Collection<\/p><\/div>\n

Hi Federica, thank you for accepting our invitation! Do you want to tell us a little about yourself and your background?<\/strong>
\nWhere does your passion for fashion and the desire to have your own brand come from?<\/strong><\/p>\n

My passion for fashion is something I’ve always had, for as long as I can remember. I started from the jewelry collection<\/strong> and then, in 2016, the clothing and accessories brand<\/strong> “Federica Tosi” was born with a deeply innovative<\/strong>, smart, glamorous and chic spirit, with sporty accents and hints of mix and match<\/strong>.<\/p>\n

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Spring Summer 2021 Collection<\/p><\/div>\n

What is your main inspiration in your collections?<\/strong><\/p>\n

My collections are inspired by the life that surrounds me, by the people and situations I encounter every day: the aesthetics of contemporaneity.<\/strong> It may be a woman I meet on the street who strikes me, a detail of a work of art that I see or from one of my travels where I am captured by the charm of the places.<\/p>\n

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Spring Summer 2021 Collection<\/p><\/div>\n

What kind of woman is your brand aimed at?<\/strong><\/p>\n

The woman I am addressing is a contemporary woman, determined and self-confident.<\/em> She is a woman with many commitments and interests, who loves to take care of herself, to feel beautiful and at ease. My garments really want to respond to this need and desire of women, they are versatile garments<\/strong> that can be adapted to different moments and needs of the day, from the most formal occasions during working hours to the most elegant evening ones.<\/p>\n

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Spring Summer 2021 Collection<\/p><\/div>\n

Federica Tosi is a brand that dresses actors and influencers including Chiara Ferragni<\/a>.. How does the support and push given by celebrieties of this caliber affect?<\/strong><\/p>\n

I collaborate with numerous celebrities and influencers<\/strong> and it is wonderful to interpret the different personalities<\/strong> of each with my creations, together with their stylists. I believe that the support of these brand \u201cambassadors\u201d is very important, who in turn become interpreters of my style and my message. It is a truly stimulating and important reciprocal creative exchange.<\/strong><\/p>\n