{"id":132834,"date":"2021-03-07T16:41:10","date_gmt":"2021-03-07T14:41:10","guid":{"rendered":"https:\/\/www.waitfashion.com\/?p=132834"},"modified":"2021-03-07T16:41:10","modified_gmt":"2021-03-07T14:41:10","slug":"sneacars-how-automotive-design-inspired-the-nike-zoom-ultraflight","status":"publish","type":"post","link":"https:\/\/www.waitfashion.com\/en\/sneacars-how-automotive-design-inspired-the-nike-zoom-ultraflight\/","title":{"rendered":"Sneacars: how automotive design inspired the Nike Zoom Ultraflight"},"content":{"rendered":"

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“Design can put a dream on paper, so to speak, but it’s development and manufacturing that turn the dreams into reality.” – Aaron Cooper<\/i><\/p><\/blockquote>\n

These are the words with which Aaron Cooper<\/b>, designer<\/b> for Nike’s<\/a> Innovation <\/b>sector, describes the creation of a sneakers<\/b> that from a dream<\/b> becomes<\/b> reality<\/b>.<\/p>\n

But what inspires<\/b> that act of genius that gives<\/b> birth to the “dream”<\/b>?<\/p>\n

For the Nike Zoom Ultraflight<\/b>, the answer of the creators<\/b> who collaborated in the creation of this shoe, Aaron Cooper and Eric Avar<\/b>, is one: the automotive world<\/b>. In fact, the model is inspired by the Bugatti Chiron<\/b><\/a>, with its colors<\/b> and aerodynamic<\/b> shapes<\/b>.<\/p>\n

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After experimenting<\/b> for a long time with new models<\/b>, Nike<\/b> pursues in its search for an aesthetic<\/b> capable of suggesting<\/b> the sensations<\/b> of speed<\/b> and movement<\/b> and in this, referring<\/b> to the appearance<\/b> of the most modern sports cars <\/b>has been a winning<\/b> step<\/b> for the design<\/b> of the sneaker<\/b>.<\/p>\n

Continuing to exploit the lines of the Zoom basketball model, the Nike Zoom Ultraflight<\/b> take the shoe to another level<\/b>, in terms of performance<\/b> and aesthetics<\/b>.<\/p>\n

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The white<\/b> leather<\/b> upper<\/b> matches<\/b> with a translucent<\/b> gel<\/b> heel<\/b>, which from the co<\/b>–creators<\/b>‘ story is inspired not only by the Bugatti<\/b> deck lay<\/b>, but also by one of the snow<\/b> helmets<\/b> seen in a sports shop<\/b> in New<\/b> York<\/b>:<\/p>\n

“We were blown away by this translucent snow helmet where you could see the foam structure underneath” – Aaron Cooper and Eric Avar<\/i><\/p><\/blockquote>\n

With colors<\/b> ranging<\/b> from blue<\/b> to orange<\/b> to green<\/b> and red<\/b>, the shoe is what we can define as a perfect combination<\/b> of pure experimentation and manufacturing innovation.<\/b><\/p>\n

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____________________<\/p>\n

You could be interested also in:<\/p>\n

Tommy Cash collaborates with Adidas on the creation of the longest sneaker in the world<\/a><\/p>\n

The NBA Championship jacket becomes a sneaker thanks to the partnership between Converse and Chinatown<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

“Design can put a dream on paper, so to speak, but it’s development and manufacturing that turn the dreams into reality.” – Aaron Cooper These are the words with which Aaron Cooper, designer for Nike’s Innovation sector, describes the creation […]<\/p>\n","protected":false},"author":70,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[15,69433],"tags":[],"yst_prominent_words":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/posts\/132834"}],"collection":[{"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/users\/70"}],"replies":[{"embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/comments?post=132834"}],"version-history":[{"count":0,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/posts\/132834\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/media?parent=132834"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/categories?post=132834"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/tags?post=132834"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/yst_prominent_words?post=132834"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}