{"id":130071,"date":"2019-09-25T10:17:32","date_gmt":"2019-09-25T08:17:32","guid":{"rendered":"https:\/\/www.waitfashion.com\/waitwhite-milano-ss20-day-3\/"},"modified":"2019-09-25T10:17:32","modified_gmt":"2019-09-25T08:17:32","slug":"waitwhite-milano-ss20-day-3","status":"publish","type":"post","link":"https:\/\/www.waitfashion.com\/en\/waitwhite-milano-ss20-day-3\/","title":{"rendered":"Wait@White Milano SS20: Day 3"},"content":{"rendered":"<h2>The selection of the most iconic brands from WHITE Milano continues also on the third day of the fair, with three all-female <strong>brands<\/strong> that are born on opposite sides of the globe.<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-67445 aligncenter\" src=\"\/\/www.waitfashion.com\/wp-content\/uploads\/2019\/09\/14.jpg\" alt=\"\" width=\"3000\" height=\"2000\" data-id=\"67445\" \/><\/p>\n<p><a href=\"http:\/\/www.sveta.it\/en\" target=\"_blank\" rel=\"noopener\"><b>SVETA MILANO<\/b><\/a> is a brand born in <strong>2014<\/strong> from an idea of <strong>Sveta Sotnikova<\/strong>, designer of the same name with Russian origins. A former model, after her studies at Marangoni she decided to go backstage at the fashion shows, creating Pr\u00eat-\u00e0-porter collections and women&#8217;s accessories, with a production totally <strong>Made in Italy<\/strong>. The target is a conscious and authoritative female figure who inspires in clothes that reflects her <strong>independence<\/strong> and the natural pride of a modern woman, at the same time strong and sweet, innocent and sensual. The style is basic in &#8220;<em><strong>romantic-neo grunge<\/strong><\/em>&#8220;, non-conformist, which plays a lot on the juxtaposition of fabrics and colors, irregular shapes and <em>self-confident<\/em> design. Eclectic dress and shoulder pads, influencing urban and underground culture.<\/p>\n<p>Sveta Milano SS20 is a tribute to the <strong>British musical culture of the Nineties<\/strong>: the line includes laminated trench coats and bomber jackets, some with a crocodile effect; sequined minidresses with jewel buttons. To underline the aesthetics of Sveta Milano is a combination of <strong>luxury<\/strong> and <strong>neo grunge<\/strong> elements: torn knitwear, &#8220;<em>granny<\/em>&#8221; style cardigans combined with military fabrics with &#8220;<em>ruined<\/em>&#8221; effect.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-67446\" src=\"\/\/www.waitfashion.com\/wp-content\/uploads\/2019\/09\/10.jpg\" alt=\"\" width=\"3000\" height=\"2000\" data-id=\"67446\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><strong><a href=\"https:\/\/noraaytch.co.uk\" target=\"_blank\" rel=\"noopener\">NORA AYTCH<\/a><\/strong> debuts with her first line of luxury shoes at <strong>London Fashion Week<\/strong>, in September <strong>2017<\/strong>. The <em>Lebanese<\/em> designer, of American origins but who has made London her home, realizes the dream of many budding designers: that of exhibiting his own collection of &#8220;<em>jewel shoes<\/em>&#8220;, in the most important warehouses and fashion store in the world.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-67441\" src=\"\/\/www.waitfashion.com\/wp-content\/uploads\/2019\/09\/5260fe62-78f4-487d-ae56-ee8765f08ea6.jpg\" alt=\"\" width=\"1200\" height=\"1600\" data-id=\"67441\" \/><\/p>\n<p>The shoes are entirely produced in <strong>Vigevano<\/strong>, a small town near Milan, in the same factory where even <strong>Manolo Blahnik<\/strong> takes life a few years earlier. His jewelry shoe line is &#8220;<em>Carrie Bradshaw who meets Blair Waldorf<\/em>&#8220;, with the peculiarity of using <strong>healing crystals<\/strong>. As a big fan, <strong>Nora Habbal<\/strong>&#8216;s design approach incorporates crystals such as <strong>Amethyst<\/strong>, <strong>Rose Quartz<\/strong>, <strong>Howlite<\/strong> and many others to combine the healing power of precious stones with high fashion. The crystals are made and processed by hand, following the techniques of <em>Reiki spiritual practice<\/em>, together with the world&#8217;s leading experts on footwear and heels.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-67442\" src=\"\/\/www.waitfashion.com\/wp-content\/uploads\/2019\/09\/fe3119b6-caa0-44f0-8c01-3793be264e3f.jpg\" alt=\"\" width=\"1200\" height=\"1600\" data-id=\"67442\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/carami.it\" target=\"_blank\" rel=\"noopener\"><strong>CARAM\u00cc<\/strong><\/a>, a <strong>Florentine<\/strong> brand of <strong>Lingerie and Activewear<\/strong>, combines femininity and quality with elegance and sophistication. His <strong>Made in Italy<\/strong> style is recognized in the choice of materials such as <strong>velvet<\/strong> and <strong>lace<\/strong>: protagonists of the SS20 collection. Softness and romanticism want to enhance the curves of women by highlighting the delicacy of the skin.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-67447\" src=\"\/\/www.waitfashion.com\/wp-content\/uploads\/2019\/09\/634E96D7-97B4-4372-A0D8-ACDEFAB876F0.jpg\" alt=\"\" width=\"2048\" height=\"2048\" data-id=\"67447\" \/><\/p>\n<p>The SS20&#8217;s top garments are the intimate and sporty velvet suits, the lace bodysuits, velvet and silk lougewear garments that <strong>transform underwear into outwear<\/strong>, therefore also suitable for evening outings and casual-chic looks.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-67448\" src=\"\/\/www.waitfashion.com\/wp-content\/uploads\/2019\/09\/66A4E824-5B04-428C-8467-3F0524FFC18C.jpg\" alt=\"\" width=\"2048\" height=\"2048\" data-id=\"67448\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The selection of the most iconic brands from WHITE Milano continues also on the third day of the fair, with three all-female brands that are born on opposite sides of the globe. SVETA MILANO is a brand born in 2014 [&hellip;]<\/p>\n","protected":false},"author":44,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"tags":[],"yst_prominent_words":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/posts\/130071"}],"collection":[{"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/users\/44"}],"replies":[{"embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/comments?post=130071"}],"version-history":[{"count":0,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/posts\/130071\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/media?parent=130071"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/categories?post=130071"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/tags?post=130071"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/yst_prominent_words?post=130071"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}