{"id":129341,"date":"2019-01-10T14:07:34","date_gmt":"2019-01-10T12:07:34","guid":{"rendered":"https:\/\/www.waitfashion.com\/gentle-monster-chooses-the-unconventional-for-13-the-new-eyewear-collection\/"},"modified":"2019-01-10T14:07:34","modified_gmt":"2019-01-10T12:07:34","slug":"gentle-monster-chooses-the-unconventional-for-13-the-new-eyewear-collection","status":"publish","type":"post","link":"https:\/\/www.waitfashion.com\/en\/gentle-monster-chooses-the-unconventional-for-13-the-new-eyewear-collection\/","title":{"rendered":"Gentle Monster chooses the unconventional for “13”, the new eyewear collection"},"content":{"rendered":"

Gentle Monster<\/strong>, the South Korean brand of sunglasses and eyeglasses founded by Hankook Kim in 2011, is back with a colorful and futuristic line-up for its new collection, “13”<\/strong>.<\/p>\n

Using the same “title” of the next audiovisual collaborative project<\/a> – involving the likes of Kanye West, Malik Yusef, Pharrell Williams and others -, the new eyewear collection of the Seoul brand respects the theme of the brand’s annual campaign, which this year is the “thirteenth month”, and is characterized by a theme of imbalance and abnormality<\/strong> that makes it unique and decidedly “unconventional”.<\/p>\n