{"id":128330,"date":"2017-08-09T12:37:29","date_gmt":"2017-08-09T10:37:29","guid":{"rendered":"https:\/\/www.waitfashion.com\/polaroid-celebrates-its-80-years-with-a-film-and-5-video-stories\/"},"modified":"2017-08-09T12:37:29","modified_gmt":"2017-08-09T10:37:29","slug":"polaroid-celebrates-its-80-years-with-a-film-and-5-video-stories","status":"publish","type":"post","link":"https:\/\/www.waitfashion.com\/en\/polaroid-celebrates-its-80-years-with-a-film-and-5-video-stories\/","title":{"rendered":"POLAROID CELEBRATES ITS 80 YEARS WITH A FILM AND 5 VIDEO STORIES"},"content":{"rendered":"

\"polaroid-wait\"<\/a><\/p>\n

Polaroid<\/strong>, international leader in optics and polarized lens technology, celebrates 80 years. The brand was founded in 1937, and this year marks an important date that the brand wants to celebrate with a number of unique activities.<\/p>\n

First of all Polaroid came out with a short film The Fish Bowl<\/strong> inspired by Edwin Herbert Land’s story, the man who revolutionized the way of seeing the world, inventing the polarized lenses. You can find it here:\u00a0\u00a0The FISH BOWL- A Polaroid Movie.<\/a><\/p>\n

Next, the brand came out with SIDE STORIES<\/strong>, 5 videos, 5 incredible storyes interpreted by 5 artists from music, fashion, street art, skateboarding and dancing that are present themselves and and tell us by revealing their vision of a better world : unique and contemporary talents that have run and, thanks to Polaroid Eyewear, realized their dream and can thus represent the “Edwin Land” of our days through their art.<\/p>\n

In each of the Side Stories<\/strong>, the concept of Instant Experience returns: the transformation, the moment in which we improve the perception of what we see, thanks to Polaroid, we can give the best, and express ourselves freely, seizing every opportunity as it happened to Land 80 years ago, and see clearly the chance to seize, the beauty, truth, and love that surrounds us.<\/p>\n

Check them them below!<\/p>\n

DANCE<\/span><\/p>\n