{"id":127866,"date":"2016-03-11T17:55:24","date_gmt":"2016-03-11T15:55:24","guid":{"rendered":"https:\/\/www.waitfashion.com\/heros-heroine-ss-2016\/"},"modified":"2016-03-11T17:55:24","modified_gmt":"2016-03-11T15:55:24","slug":"heros-heroine-ss-2016","status":"publish","type":"post","link":"https:\/\/www.waitfashion.com\/en\/heros-heroine-ss-2016\/","title":{"rendered":"HERO&#8217;S HEROINE SS 2016."},"content":{"rendered":"<p><a href=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-2.jpg\"><img loading=\"lazy\" decoding=\"async\" alt=\"Hero's-Heroine-S_S-2016-1-2\" src=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-2.jpg\" width=\"1500\" height=\"1000\" \/><\/a><\/p>\n<p><span style=\"line-height: 1.5em;\">Every so often we happen to signal incoming \u00a0brand-phenomenon. And it seems that we are here in front of a brand with all the right credentials to enter the streetwear brand group that count:\u00a0<\/span><strong style=\"line-height: 1.5em;\"><a href=\"http:\/\/www.waitfashion.com\/tag\/heros-heroine\" target=\"_blank\" rel=\"noopener\">Hero&#8217;s Heroine.<\/a><\/strong><\/p>\n<p>Several months ago we already announced the arrival of the brand in Italy, thanks to sponsorship with rapper<a href=\"http:\/\/www.waitfashion.com\/tag\/fabri-fibra\" target=\"_blank\" rel=\"noopener\"><strong> Fabri Fibr<\/strong><\/a><strong>a<\/strong>.<\/p>\n<p>Today, however, we can record that the brand is preparing to take off, with the inclusion in some of the most important Italian boutique.<\/p>\n<p>Hero, born in London two years ago, with the aim of bringing to the world market a new concept in street wear with a very strong identity rooted in London and in its suburban reality.<\/p>\n<p>To do this the brand, in addition to strong in-house design office research, it has initiated a collaboration with the<strong> London School of Fashion<\/strong>\u00a0where every week the students bring their ideas are discussed and studied to be placed concretely in the collections.<\/p>\n<p>The founder <strong>Max Sartor<\/strong> explains in his own words the creation strategy behind the brand: &#8220;Only \u00a0young designers are able to create what young end-consumer will want to wear. The Fashion School of London is a meltin-pot of nationalities, which \u00a0allows you to have a vision and an &#8220;international touch&#8221; to everything we develop. &#8221;<\/p>\n<p>Hero, has as its target market England where it can count on customers as <a href=\"http:\/\/asos.com\/\">Asos.com<\/a>, Topman, Urban Outfitters, Selfridges, Footasylum well as countless independent streetwear stores.<\/p>\n<blockquote><p>Only \u00a0young designers are able to create what \u00a0young end-consumer will want to wear<\/p><\/blockquote>\n<p>In addition to Britain and to Itsaly, today the brand has arrived in Spain, Japan, Czech Republic and United Arab Emirates.<\/p>\n<p>In Italy the brand can count on exclusive contract with <strong>Fabri Fibra<\/strong> for the clothing and due to its great fame <strong>Hero&#8217;s Heroine<\/strong> is becoming instantly recognizable and the new capsule collection in collaboration with singer is scheduled for release in June.<\/p>\n<p>A side by Fabri Fibra, Hero Heroine&#8217;s in Italy dressed Nitro, Clementino, Ninjia (Subsonica), DJ Double S, DJ Sax, Syria, Radio Deejay characters, Emiliano Pepe, husband of Pina.<\/p>\n<p>Here the pictures of the new collection 2016 pe<\/p>\n<p>Official site:<a href=\"http:\/\/www.herosheroine.com\/\" target=\"_blank\" rel=\"noopener\"><strong>www.herosheroine.com<\/strong><\/a><\/p>\n<p><a href=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-2.jpg\"><br \/>\n<\/a> <a href=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-5.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-47254\" alt=\"Hero's-Heroine-S_S-2016-1-5\" src=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-5.jpg\" width=\"1500\" height=\"1000\" \/><\/a> <a href=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-6.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-47255\" alt=\"Hero's-Heroine-S_S-2016-1-6\" src=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-6.jpg\" width=\"1500\" height=\"1000\" \/><\/a> <a href=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-7.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-47256\" alt=\"Hero's-Heroine-S_S-2016-1-7\" src=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-7.jpg\" width=\"1500\" height=\"1000\" \/><\/a> <a href=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-8.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-47257\" alt=\"Hero's-Heroine-S_S-2016-1-8\" src=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-8.jpg\" width=\"1500\" height=\"1000\" \/><\/a> <a href=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-9.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-47258\" alt=\"Hero's-Heroine-S_S-2016-1-9\" src=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-9.jpg\" width=\"1500\" height=\"1000\" \/><\/a> <a href=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-10.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-47259\" alt=\"Hero's-Heroine-S_S-2016-1-10\" src=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-10.jpg\" width=\"1500\" height=\"1000\" \/><\/a> <a href=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-11.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-47260\" alt=\"Hero's-Heroine-S_S-2016-1-11\" src=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-11.jpg\" width=\"1500\" height=\"1000\" \/><\/a> <a href=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-12.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-47261\" alt=\"Hero's-Heroine-S_S-2016-1-12\" src=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-12.jpg\" width=\"1500\" height=\"1000\" \/><\/a> <a href=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-13.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-47262\" alt=\"Hero's-Heroine-S_S-2016-1-13\" src=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-13.jpg\" width=\"1500\" height=\"1000\" \/><\/a> <a href=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-14.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-47263\" alt=\"Hero's-Heroine-S_S-2016-1-14\" src=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-14.jpg\" width=\"1500\" height=\"1000\" \/><\/a> <a href=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-15.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-47264\" alt=\"Hero's-Heroine-S_S-2016-1-15\" src=\"http:\/\/www.waitfashion.com\/wp-content\/uploads\/2016\/03\/Heros-Heroine-S_S-2016-1-15.jpg\" width=\"1500\" height=\"1000\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Every so often we happen to signal incoming \u00a0brand-phenomenon. And it seems that we are here in front of a brand with all the right credentials to enter the streetwear brand group that count:\u00a0Hero&#8217;s Heroine. Several months ago we already [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[69417,8,3479,69456],"tags":[],"yst_prominent_words":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/posts\/127866"}],"collection":[{"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/comments?post=127866"}],"version-history":[{"count":0,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/posts\/127866\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/media?parent=127866"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/categories?post=127866"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/tags?post=127866"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/yst_prominent_words?post=127866"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}