The brand is hoisted so high at this point that might serve a positioning problem in our country.<\/p>\n
Probably no more suitable for\u00a0pure\u00a0streetwear containers, if not particularly sophisticated , it is a product for high-fashion and avant-garde spaces\u00a0, alas now just in Italy ready to welcome young designers if not the usual label or the vaunted names.<\/p>\n
I open a small parenthesis , a reflection that going on in my head these days , and that perhaps deserves a better more about it later . This is the fundamental importance of the place in which a project is born .<\/p>\n
I thought that a project with Saturdays Surf NYC , with a clean line but no flash of genius from the point of view of the product , created for young trendsetters in New York who go to surf the weekend, he was born in Varazze probably would spread wildfire to Celle Ligure and perhaps would have reached ‘ even ‘ Savona. Finish.<\/p>\n
Looking Peb , flanked to one trumpeted Surface To Air (man ) , I would say that the Italian brand has in a higher creativeness . I think of other projects that have their roots in the urban but have evolved as a street-fashion high-end : Wood Wood , April 77 , Han , Brooklyn We Go Hard . I think Peb has in itself, in terms of design , something more than a lot of these , but the cultural context , the world where it’s rooted is able to turn a good project into a international cult\u00a0if your voice comes from New York or from Paris. The best shops welcome you and became a showcase\u00a0to you and megaphone on medias and the net, giving rise to a tom-tom among them, and what is good is exalted as exceptional.<\/p>\n
Even talking about streetwear and hip hop , the concept is the same: if your project breaks , you can find your jersey worn by Jay -Z instead to Emis Killa and the brand takes flight international rather than national .<\/p>\n
Besides, I read in a recent interview that a phenomenon such as Marcelo Burlon , explained that he had know the ‘ provincialism of Milan ‘ where , in the end , it took him 15 years to really emerge . And then he still had to go out and live in New York where other important wires were connected .<\/p>\n
Change this situation ? There must develop a bit of factors. From the right stores , culture and opens more attention abroad about our designers outside of the haute couture catwalks .<\/p>\n
And so what about to Peb ? The product is so good that deserves the best right away. If they will go ahead on this road , in the end , however , the class says. Maybe it takes 15 years longer than expected, however . Let’s hope not .<\/p>\n","protected":false},"excerpt":{"rendered":"
The brand is hoisted so high at this point that might serve a positioning problem in our country. Probably no more suitable for\u00a0pure\u00a0streetwear containers, if not particularly sophisticated , it is a product for high-fashion and avant-garde spaces\u00a0, alas now […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8,69417,69456,3479],"tags":[],"yst_prominent_words":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/posts\/125500"}],"collection":[{"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/comments?post=125500"}],"version-history":[{"count":0,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/posts\/125500\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/media?parent=125500"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/categories?post=125500"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/tags?post=125500"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/www.waitfashion.com\/en\/wp-json\/wp\/v2\/yst_prominent_words?post=125500"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}