When you think you’ve seen it all, when you think that not everything can be tied to the world of fashion, here is Jeremy Scott, presenting the Moschino capsule collection for Budweiser.
The world of fashion linked to that of the “alcoholic” multinationals is not really a taboo, in fact, almost all the millennials have bought, worn or desired, one of those very famous t-shirts with the green Carlsbers logo, a famous Danish beer company .
Other times they performed as war trophies in barbecues among friends, or during class outings, t-shirts that were given away on the premises with Brand logos, such as Aperol, Campari, or for the more “stong” the Black T-Shirt of Jack Daniel’s, when you won them by the number of drinks consumed you were a true Hero.
“Other times” comes to mind, first with 20 € these collector’s shirts could be part of your wardrobe, but today like many other things, fashion has changed.
Moschino continues his POP ride, thanks also to the crazy but always brilliant ideas of his creative director Jeremy Scott, he realizes this capsule collection dedicated entirely to the most American of beers, the Budweiser.
At first glance the collection can turn up your nose, if you also think about the costs to buy it, but everything comes back if we take a step back, precisely in Autumn 2014/2015, remember that the BUD label was it was already printed on a collectible dress made just byMoschino, which today is exhibited nothing less than that, at the Metropolitan Museum of Art’s Costume Insitute New York.
Moschino x Budweiser è disponibile dalla prima settimana di Novembre nei monomarca e online, con i suoi 15 pezzi che variano dall’accessorio (vi consiglio l’orecchino una vera “chicca” €155) fino ad arrivare al “sobrissimo” Abito con fiocco (€ 1.975).
Outfit perfetto per l’aperitivo!!!
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