The world of Space Jam becomes completely real through a collection signed Nike and Converse.

Space Jam fans are anxious for the animated sequel to the cult film ’90s, to be released in American cinemas starting from 16 July and in Italy in September. Nike and Converse have decided to celebrate the release of the film, Space Jam: A New Legacy, with a collection of apparel and sneakers themed.

Un film che ha messo d’accordo grandi e piccini, da guardare almeno una volta nella vita. Protagonista assoluta della collezione la nuova Nike LeBron 19, posta sulla “zampa” di Bugs Bunny alla mo’ di palla. Design plastico, ma ultra performante, unito a colori accesi e vivaci in una sneaker che sembra essere uscita direttamente da un cartone animato. Queste le parole di Jason Petrie, designer di Nike:

A film that has arranged young and old, to watch at least once in a lifetime. The protagonist of the collection is the new Nike Lebron 19, placed on the “paw” of Bugs Bunny like a ball. Plastic design, but ultra performing, combined with bright colors and bright in a sneaker that seems to have come out directly from a cartoon. These are the words of Jason Petrie, designer of Nike:

“In designing the LeBron 19, we were definitely guided by what was happening in the film,” says Petrie. “We wanted to give LeBron a brand-new feeling that was synonymous with an otherworldly, space-age kind of look.”

Ma un film che ha fatto innamorare diverse generazioni non poteva che generare una collezione altrettanto inclusiva. Nike ha deciso infatti di far conoscere il mondo di Space Jam anche ai bambini di oggi, creando una versione kids di alcuni dei modelli, per dar vita ad una nuova generazione di piccoli fan. Il tutto accompagnato da apparel delle due famose squadre: Tune Squad e la Goon Squad.

But a film that has made several generations fall in love could only generate an equally inclusive collection. Nike has decided to introduce the world of Space Jam to children of today, creating a kids version of some of the models, to give life to a new generation of little fans. All accompanied by apparel of the two famous teams: Tune Squad and the Goon Squad.

Converse, instead, animates the characters of the film, on its most iconic lines: Chuck 70 and Pro Leather, to wear with its sports items to have always at hand in the backpack matched.

You can buy the Nike and Converse collection from July on nike.com, SNKRS and selected retailers. For the film, we will have to wait until the end of the summer, but we can have a taste soon.

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Erika Nappo

Laureata in Fashion Design e aspirante stylist. Innamorata della scrittura e delle parole. Fashion victim dal momento in cui ho indossato le mie prime scarpette Pepè in rosso granata. Credo nel superpotere dell’ascoltare e tutto ciò che non dico, lo scrivo.