Eastpak arrives on the catwalks of the women’s PFW in collaboration with KOCHÉ.
The KOCHÉ brand of the famous designer Christelle Kocher, was presented at the SS20 Paris Fashion Week, in the setting of the Pompidou Center library.
For this collection, KOCHÉ, a brand halfway between couture and streetwear, inaugurated its first collaboration with Eastpak, taking inspiration from a cross between street culture, craftsmanship and sport.
Following this inspiration, Eastpak’s iconic accessories make their way onto the catwalk after being totally disassembled and then rebuilt to resume the classic soccer ball’s shape.
The KOCHÉ Padded Pak’r backpack and the KOCHÉ Shop’r bag gave a final touch to the low-profile aesthetics of the new collection, featuring patchwork and embroidery and a mix of couture and streetwear.
As a manufacturer of backpacks and military bags made by artisanal manufacture, Eastpak, now a lifestyle brand, has always been famous for offering people a quality product that guarantees the freedom to fully experience their daily lives.
These values, alongside those of KOCHÉ, including the know-how couture inspired by youth culture, make this collection totally in line with a real streetwear aesthetic with a strong character.
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