Browsing the web for some time, we came across this new sneaker brand, Puraai, which immediately caught our attention. An extremely clean design, where the vintage flavor mixes with a touch of modernity, giving life to an extremely recognizable
The iconic white sneaker is realized following principles of sustainability and low impact on the planet. Golden Goose presents “Sneaker Yatay Model 1B”, one of the first steps toward a conscious future to reduce waste. In collaboration with Coronet, brand
Here we are again with a new appointment with Eco and Cool, the column that teaches you how to be sustainable and always trendy. This column wants to be a guide where you can find selectioned useful tips, books,
Wait presents… cool and eco-friendly brands that respect the environment and follow the latest trends. One of the main problems in our society is for sure the one that concerns the environment. It’s a well known fact that our planet
Sororité Vintage was born as an online shop of vintage lingerie with luxury selections ranging from the Dior’s white lace bralette by John Galliano to the pseudo punk corsets of the beginning of Vivienne Westwood’s career. The extraordinary element that
Chinese lifestyle brand NIO Life has launched a new clothing line, presented during Shanghai Fashion Week. The label is called BLUE SKY LAB, a name that represents the brand’s sense of experimentation and attention to the environment. The collection consists
Sean Wotherspoon launches another sneaker in collaboration with Adidas. After the Adidas Superturf released about a month ago, the date for the drop of the superstars customized by Sean is approaching. Passionate about upcycling, Sean Wotherspoon has decorated these adidas
The new sneakers created by Heron Preston in collaboration with Zellerfeld, the Heron1, are just available. Heron Preston, thanks to this truly innovative project, stands out again in the world of streetwear, anticipating the changes that will overwhelm the creative
Tega Akinola, with only 22 years and a degree from an undefined London college, has made a lot of talk in the world of streetwear for having transformed iconic garments of Nike and Patagonia brands into décollé or clutch bags.
Just over two days and the new Adidas sneakers made in collaboration with Sean Wotherspoon will be released. The shoe has been nicknamed Superturf Advernture and is in the name of sustainability: the materials are in fact mainly recycled. The
Launched in 2005, Wait Fashion is the first Italian web magazine focused on fashion, urbanwear and contemporary culture.
Always looking for new talents and trends in the fields of fashion, streetstyle, art and music, today Wait Fashion evolves into a modern platform that can represent a real lifestyle for those who want to discover the best of contemporary world.
