Canada Goose has launched a new sustainable platform named Humanature and introduced its most sustainable parka to date!
Humanature by Canada Goose is a platform created by the brand to bring together all its sustainability initiatives, where you can follow their path towards an increasingly sustainable business.
Canada Goose’s goal is to help keep the planet “cold” and people warm, for this reason they have achieved the most sustainable parka ever.
This January 2021, Canada Goose will launch the Standard Expedition Parka, inspired by the Expedition Parka, which we already know. We could define it as the future for the outwear of Canada Goose, as it sets new standards of sustainability for the company. The fabrics are recycled and not dyed, while the origin of the fur and feathers is 100% responsible. The design of the parka has totaled 30% less carbon emissions than the Expedition Parka made previously.
“The role of business has evolved – in today’s world, driving meaningful change is just as important as the bottom line,” said Dani Reiss, President & CEO of Canada Goose in a release.
“We are steadfast in our commitment to strengthening our communities, protecting our planet and working towards a future for generations to come. Since 1957, we have been trusted to protect people from the elements and to keep them warm; now, through Humanature, we are taking warmth to an even deeper societal level,” Reiss added.
Given these statements and the many projects that Canada Goose has been carrying out for years to achieve a sustainable business, we can only compliment a brand that is really willing to change the world with its important contribution.
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